It usually begins in a quiet, almost unnoticed moment. A table, a few crayons rolling around, maybe a pencil that has been sharpened a little too much, and a blank page just waiting for something to happen. Then the eyes catch a familiar face, and everything changes. Officer Clawhauser is right there, smiling in that friendly, easygoing way that instantly makes the scene feel warmer and more inviting, like you just stepped into the heart of Zootopia without even realizing it.
This is where the fun really starts to build, because this coloring page does not feel like a simple activity. It feels like opening a door into a place where Officer Clawhauser is greeting everyone with excitement, chatting non stop, and somehow managing to be both focused and adorably distracted at the same time. Kids naturally connect with that kind of energy. He is not trying to be perfect. He is just being himself, and that makes everything feel more real, more approachable, and way more fun to explore through colors.
As the crayons touch the paper, something interesting begins to happen. At first, it might seem like the goal is just to color Clawhauser the “right” way, maybe matching the tones seen in Zootopia. But very quickly, imagination takes over. Officer Clawhauser might end up with brighter shades, softer combinations, or even completely unexpected colors that turn him into a brand new version of himself. That freedom is what keeps kids engaged, because every choice feels like part of a bigger story they are building on their own.
And that story does not stay still. While coloring, it becomes easy to imagine what is happening around him. Maybe Officer Clawhauser is welcoming a new visitor, maybe he is laughing at something funny, or maybe he got distracted again and forgot what he was about to say. These little ideas grow naturally, without effort, and suddenly the drawing is no longer just an image. It becomes a scene, a moment, a small piece of a world that keeps expanding with every color added to the page.
Some kids will carefully follow the lines, taking their time to fill each space with precision, almost like they are bringing the original character to life. Others will go in a completely different direction, adding their own elements, drawing new details, or even creating a background that was not there before. Officer Clawhauser might end up standing behind a colorful desk, surrounded by imagined gadgets, or interacting with characters that only exist in that child’s version of the story. Every page becomes unique, and that uniqueness is what makes the experience feel so personal.
Printing the page adds another layer to all of this. There is something special about holding a fresh sheet, knowing that it is ready to be transformed into anything. If the first attempt feels incomplete, that is not a problem. Just print again and try something new. Maybe a different color palette, maybe more details, maybe a completely new approach. That sense of endless possibility keeps the activity exciting, because there is always another version waiting to be created.
This kind of moment fits perfectly into everyday life. After school, during a calm afternoon, or even on a lazy weekend, sitting down to color Officer Clawhauser becomes a relaxing and enjoyable experience. It helps kids slow down without feeling like they are being told to do so. They focus naturally, get lost in their ideas, and stay engaged for longer than expected, simply because they are enjoying what they are doing.
There is also something about Officer Clawhauser’s personality that makes everything flow better. He is welcoming, expressive, and just a little bit goofy in the best possible way. That combination invites kids to stay in the moment, to keep coloring, to keep imagining, and to keep building their own version of the story. It feels like he is right there with them, encouraging every creative decision without saying a word.
Over time, it becomes clear that each finished page tells a different story. Even when the same drawing is used, the results never repeat themselves. Colors shift the mood, small additions change the entire scene, and what once looked like a simple character outline turns into something full of personality and life. That variety keeps the experience fresh, making kids want to come back again and again.
Parents often find themselves joining in without planning to. Sitting nearby, suggesting a color, or even picking up a pencil and adding something to the drawing. It turns into a shared activity, something light and enjoyable that brings everyone into the same creative space. No pressure, no rules, just a simple and meaningful way to spend time together.
While all of this feels like pure fun, there is more happening beneath the surface. Kids are improving coordination, strengthening focus, and expanding their imagination, all while doing something that feels natural and enjoyable. Officer Clawhauser becomes part of that process, not as a lesson, but as a companion in a creative journey that keeps unfolding with every new page.
By the time the drawing is finished, it is no longer just a coloring page. It is a creation shaped by choices, ideas, and imagination. Something that can be shown, saved, or even recreated in a completely new way. And with Officer Clawhauser always ready for another round, the fun never really ends.
At just five years old, Gustavo turned a simple wish to print coloring pages into an idea that now inspires children in more than 150 countries.
That is how Imprimivel.com was born, a project created side by side with his dad, Jean Bernardo, to spread color, imagination and joy in 10 languages, reaching a potential audience of over 800 million children around the world.
Today, Gustavo is in charge of helping choose the content, picking themes and characters with excitement, always thinking about what will make other kids smile, while his dad takes care of the editing and turns the boy’s ideas into reality.
